About Automated Practice

Meet The Crew

Zack Herman

Owner

Zack is the Founder of Automated Practice, proud husband and a father of two beautiful children. He's a huge believer of natural care because chiropractic helped his kids with their health conditions. First, it helped his son with asthma as well as his daughter with her migraine, anxiety, and head pains.

Before diving into digital marketing, he worked as a web developer for 10 years. Zack's tech background influences the company's approach to digital marketing; with the ability automate clients’ sales process from the time that the patient sees the ad, to the time they book an appointment, until the time they’re ready to leave a review. That way, the practice owners can spend more time doing what they love without worrying about getting more patients.

Your dedicated team

Running The Show

Meet these amazing individuals who run the show at Automated Practice every single day, providing the best experience for our clients.

Doron Pomeranetz

co-Owner & Chief Operations Officer

Doron’s deep dive into the digital marketing world began three years ago when he partnered with his lifelong friend, Zack. This transition unfolded organically as they set out to grow the company. Prior to digital marketing, Doron spent many years working in the automotive industry and real estate, amassing 15+ years of leadership and sales.

Over the past three years, Doron has collaborated with over 250 local practices and med spas, harnessing his expertise to drive their success.

Beyond his professional pursuits, Doron finds joy in spending quality time with his wife, children, and friends. Together, they enjoying good food and sharing moments that form a strong foundation for a well-rounded and fulfilled life.

Danielle Cohen

Director of client success

Danielle, a San Diego native who's had her fair share of East Coast adventures and proudly holds a degree from Boston University, brings a unique blend of experiences to her role as the Director of Client Success at Automated Practice. Growing up with her dad running a private medical practice has given her an innate drive to help others in the healthcare field grow their businesses.

With over 15 years of experience as a customer driven manager in the luxury fashion industry, Danielle is an innovative professional with a wholehearted commitment to a customer-centric approach. Drawing from her background in luxury fashion, Danielle excels in fostering strong and enduring relationships, making client retention her core focus at Automated Practice.

Gabriele Simanskas

client success

Gabriele, a Colorado native and proud University of Colorado Boulder graduate, brings a dynamic blend of curiosity and expertise to her role at Automated Practice. With a strong foundation in account management, relationship building, and project management, Gabriele is driven by a passion for creating meaningful connections and fostering growth.

A lifelong learner with a keen eye for detail, Gabriele thrives on discovering new ways to improve processes and drive success for her clients. Her knack for building meaningful connections and unwavering commitment to client satisfaction make her a driving force in fostering loyalty and success at Automated Practice. Combined with her dedication to collaboration and delivering exceptional experiences, Gabriele is a valued team player who helps ensure both client and team achievements.

Doron Pomeranetz

co-Owner & Chief Operations Officer

Experience marketing strategies tailored to your unique practice, built to attract and retain your ideal patient.

Danielle Cohen

Director of client success

Experience marketing strategies tailored to your unique practice, built to attract and retain your ideal patient.

Seamless Onboarding Experience

3 Step Process To Amplify Your Practice's Growth, Inside and Out

We understand that true success extends far beyond marketing efforts. Our mission is to empower health and wellness practitioners like you to reach your full potential.

Hear It From Our Satisfied Clients

What Clients Say About Us

We have earned the prestigious status of being trusted marketing partners for leading platforms including Facebook, Instagram, Google, and TikTok. Our esteemed partnership badges signify our commitment to delivering exceptional results and our expertise in leveraging these platforms to drive success for health & wellness practices.